Specialist - Marketing

Job Purpose

 Lead communications & executions of various offline and digital marketing projects to ensure brand growth.

Principal Accountabilities

• Ensure that brand communications are consistent with the brand guidelines across all platforms.
• Recommend and execute brand campaign and offers to achieve pre-aligned KPIs.
• Proactive involvement in planning and liaison with the Public Relations team for launch events.
• Taking the lead in managing suppliers and ensuring all PRs & POs are raised and timelines are followed.
• Planning and controlling the budget and expenses related to marketing activities.
• Monitoring and analyzing all marketing-related analytics to ensure Kaizen and recommend future improvements for all digital & non-digital campaigns, as well as website & digital applications.
• Ensuring that all campaigns or offers comply with and are approved by all relevant authorities. 
• Leading all events & partnerships such as sponsorships, motor shows, new product launches, etc.
• Create marketing presentations to update stakeholders on marketing plans and campaigns.
• Ensure close coordination with all departments & approvals by relevant stakeholders.

Required Qualifications

• Bachelor Degree in a relevant field of study
• Minimum 5+ years of experience within Marketing function
• Sound knowledge of Digital marketing campaigns and associated tasks